Kaspersky Lab’s Position On Protecting the Kids

Kaspersky Lab uses its strong expertise and leadership in the digital security industry to make sure children’s online security gets at least as much attention and care as that of individual adult Internet users, businesses or public infrastructure.

Kaspersky Lab’s Position On Protecting the Kids

Kaspersky Lab allocated 130,000 EUR in 2015 to a project intended to explore the issues of children’s online security, parent education and the development of effective security solutions. KL is working on this project together with the European Schoolnet (EUN), a non-profit uniting 30 European education ministries.

Kaspersky Lab’s educational portal provides online safety tips for kids in Russian and English.

We have joined forces with the University of Shizuoka (Japan) in a project to research grade school students’ smartphone activity and identify potential vulnerabilities.

Kaspersky Lab has become a member of the Family Online Safety Institute, a leading international organization that designs and arranges online security curricula and training programs.


Kaspersky Lab spearheaded the project wordscansave.me, which produced a website that provides answers to questions from children and teens who have fallen victim to online bullying.

Kaspersky Safe Kids is a specialized security solution that protects children from adult or other undesirable content, enabling the parent to set (and enforce!) a limit on the use of software and devices, provides a report on the child’s online activity on request, immediately alerting the parents to any problems or threats if and when they arise. Parents have a way of setting a safe GPS perimeter — an area within which their child is allowed to be. If the child decides to go outside these limits, Kaspersky Safe Kids will send an alert to the parents.

Mom and Dad
vs. the Internet

Kaspersky Lab’s Position On Protecting the Kids

Who’s Going
to Win Over
the Kids?

Only about 58% of all parents have added their children as friends on social media. The others either do not give it much thought or face resistance from their kids. A large study of young internet users’ behavior covering children and teens aged between 8 and 16, commissioned by Kaspersky Lab, shows that parents’ influence on their children’s development drops off as Internet penetration rises. Whereas previously kids used to turn to their parents with questions about the way the world works, now Internet search engines are the go-to source of knowledge. Are we losing all influence over our kids? Let’s take a look at the study to find out...

Kaspersky Lab commissioned the Growing Up Online study from research firm iconkids & youth. As many as 3,780 families with children aged between 8 and 16, living in seven countries (the US, the UK, Germany, Italy, Spain, France and Russia), participated in the survey.

How deep into the web
are your kids?

Children who have access to the Internet spend at least as much time online as adults do.


are online non-stop nearly all the time, often preferring social media, messengers and entertainment websites to face-to-face communication offline.


of 14-16 year-olds take their Internet-capable gadgets to bed with them


of parents aged 40 or younger admitted that their children would prefer surfing the Internet to talking with them


of parents feel they are no longer the primary source of information for their own kids

As they get older, children who have Internet access increasingly prefer virtual communication methods to face-to-face interactions

8-10 y.o.11-13 y.o.14-16 y.o.
Face-to-face communication
Messaging and other communication software


Just like in real life, independence from one’s parent’s is an important factor in a child’s discovery of his own identity.

44% of all children hide their online activities from adults (with the percentage rising to 51% among 14-16 year-olds).

14% lock their communication device with a password unknown to their parents

10% clean up their browsing history after each online session.

22% use anonymizers.

The dangers
of independence

37% have encountered various online threats. Unlike the threats of the physical world, digital threats are harder for adults to recognize and prevent, making the consequences potentially much more serious.


have lost their data to malware infection, password theft or their user accounts getting hacked


have encountered adult content


have encountered various kinds of online harassment or stalking


have engaged in bullying their peers online


have been victims of online bullying

Can adults bring
children back
under their control?

Yes they can! Children themselves admit to needing adult support. Use this opportunity.

63% complain that they find it hard to tell the truth from lies.

75% confess that they would feel safer if they could talk more with their parents about online threats.

5 basic rules a child
must learn before getting
his hands on an Internet-capable
digital device

Keeping children away from the Internet is self-defeating and can even be harmful. Set up parental controls on Internet browsers (or use specialized security solutions) and boldly send your kid on his merry way online, after explaining the key safety rules:


Not all information found online can be trusted


Your personal data can be used against you


All sorts of criminals may try to contact you under the guise of «friends»


It is dangerous to hide from parents all of your online activities


Even basic security solutions can reduce the risks of various online threats